The online risk checker, which is available at www.parassess.co.uk, asks pet owners a series of questions to assess their dog's risk from fleas, ticks, lungworm roundworm and tapeworm.
The test, which has been developed with parasitologists, takes a few minutes and appears to produce sensible results (not every test produces a "Danger, high risk, emergency, get to your vet NOW" result, as you might expect if this had been entirely produced bv the marketing department).
The subsequent report can then be shared with the vet to review it and make a treatment decision.
Being online, the test can be taken on a smartphone whilst in the practice waiting room, or on tablet or computer at home.
It might be worth sharing the test with your clients by email or social media, inviting them to book an appointment if their results suggest it is necessary.
To that end, Boehringer Ingelheim has produced a range of communication materials, such as waiting room displays and digital content for web, email, SMS, and social media.
For more information, contact your local Boehringer Ingelheim territory manager or phone 01344 746957 (UK) or 01 291 3985 (Ireland).
The project, which has been supported by Zoetis, came about after 45 vets from 35 CVS practices identified osteoarthritis (OA) as the main clinical area their practice team wanted to develop over the next 18 months.
As a result, the VOA and CVS came together and signed a Memorandum of Understanding under which the VOA will support CVS with training, resources and research.
The goal is to improve the care of OA patients by engaging the whole practice team and clients in their pets’ care.
Professor Stuart Carmichael, VOA Director said: “VOA’s aim is to provide access to the latest research, evidence and technologies and facilitate a multi-professional collaboration supporting practices wishing to improve their management of osteoarthritis.
CVS practices participating in this project will become eligible for accreditation by the VOA in recognition of the training they've undergone.
As the project develops, CVS says it will assess the results of the initiative, learning more about strategies that can improve and enhance management of OA.
This should translate into the development of better long-term approaches for the management of OA that can be used across the profession.
Meantime, the Veterinary Osteoarthritis Alliance (VOA) has a practice accreditation scheme which is available to any practice which is looking to improve its management of OA.
Further information is available at: vet-oa.com
MSD says the new chip is compliant with ISO standards, has proven temperature accuracy1 and as yet is the only microchip on the market that combines identification and temperature monitoring.
The HomeAgain Thermochip has been designed to work for the lifetime of the pet, and it's being launched alongside the HomeAgain Pet Recovery Database, which is free of charge.
Michael Morrow BSc BVSc MRCVS, Director of St Vincents Veterinary Surgery in Wokingham, has been involved in trials of the new chip. He said: ''The launch of HomeAgain Thermochip is a real game-changer in the market.
“We have been trialling the Thermochip for some time and it’s now our default option to measure temperature.
"It’s incredibly useful in everyday practice, particularly when it comes to fractious cats or extremely nervous dogs, and it improves efficiency in consultations.
"We also use the Thermochip extensively during anaesthetic and post operative monitoring – with minimal handling.
“Reassuringly, we’ve never had any issues with the microchip reader or with the chip migrating to other parts of an animal’s body so it’s very reliable.”
In addition to the benefit of being able to measure temperature in a non-invasive way, MSD points to recent studies which suggest that a pet’s ‘normal’ temperature is not a specific number, rather a range of values that depend on numerous factors such as the time of day, the site of measurement, sex, breed, size, age, activity and stress levels2.
The HomeAgain Thermochip makes it easier to take multiple temperature readings easily over time, thereby establishing a pet’s individual temperature range.
For animal identification, the microchip works in much the same way as other microchips.
Once the owner registers their pet’s microchip with a recovery database, their animal – in theory – can be traced if lost.
The reality is often different, because owners' contact details are frequently out of date, making it difficult to reunite pets.
MSD says it aims to have the most comprehensive reunification platform, with a database which:
For more information, visit: homeagain.co.uk
Reference
The survey for vets is about two minutes long: www.smartsurvey.co.uk/s/ZCONJA/.
A prize draw will be carried out after the survey closes with 10 participants winning a Q fever snood.
Renzo Di Florio, veterinary advisor at Ceva Animal Health, said: “Despite Q fever being endemic in GB dairy herds1, we believe that awareness amongst farmers and the related farming industries is low.
"Our national Q fever surveys will help us ascertain how we can support farmers and vets when it comes to diagnostic challenges, treatment options and prevention through vaccination to help protect farmers, farming families and the related professions from the disease and reduce the impact of Q fever on farms.”
Jonathan Statham MA VetMB DCHP FRCVS, a RCVS registered specialist in cattle health, co-author of the ‘Dairy Herd Health’ textbook and chief executive of RAFT Solutions, added: “Multiple surveys in the UK support Q fever prevalence ranging from 60 to 80% in our national dairy herd, including recent work carried out by RAFT Solutions in NE England and SW England (2021)2.
"Reproductive issues are of course multifactorial and it is important therefore not to associate a Q fever positive diagnostic result as a single cause of infertility.
"However, increased level of metritis and endometritis, abortion and pregnancy loss or extended calving-conception intervals merit further investigation with Q fever as part of a herd health discussion that should of course address other infectious disease such as BVD, IBR or leptospirosis.
"Q fever is of further significance as a zoonosis and also as a potentially emerging disease in the context of climate change and changing vector patterns.”
Ceva has also launched a social media toolkit containing social media graphics and content on the disease that can be posted on vet practice social media channels, available from your local Ceva account manager.
References
One Health – the symbiotic relationship between human, animal and environmental health – is becoming increasingly important, encompassing things like sustainability, the increase in antimicrobial resistance and the link between human and animal obesity.
Krista Arnold, Honorary Secretary of BSAVA said: "The complicated relationship between human and animal health has been the subject of scientific investigation since the 19th century.
"Important discoveries and the recognition of disease connections have helped to develop strategies for disease prevention in humans and animals alike.
"This collection in the BSAVA Library will contribute to further understanding and knowledge of this important topic."
The collection can be accessed via the BSAVA Library here: https://www.bsavalibrary.com/content/one-health
It is freely available until the end of December 2022; after this time access is £16.25 for BSAVA members and £25 for non-members.
The company says its new brand has also been designed to communicate choice more clearly, thereby making vets' busy lives a little easier.
Malcolm Dickinson, Category Manager at NVS, said: “As a familiar and trusted brand, we’re always listening to our customers and designing products that closely meet their needs.
"We understand the challenges vets are facing, including rising costs and supply chain issues.
"That’s why we’re always looking to help relieve the impact on the day-to-day burden of the profession with the right products that help deliver the very best animal care.”
The new brand will be on display at Stand P20 at the London Vet Show.
'Managing Veterinary Medicines' teaches safe and responsible use of veterinary medicines and medicine regulations.
RCVS Knowledge says it will also show you how to put systems in place that will reduce errors, improve patient outcomes and improve practice systems.
It's worth six hours of CPD.
The course has been produced in collaboration between RCVS Knowledge and the Veterinary Medicines Directorate (VMD), and includes a range of webinars, podcasts and articles.
Executive Director at RCVS Knowledge, Chris Gush said: “In England alone, more than 1,700 people die yearly because of medication errors.
"While we don't know the true figures in veterinary medicine, we do know that 30% of errors reported to the VDS's VetSafe system are due to medication errors.
“That's why we think it's vital to have good robust systems in place in the practice dispensary and to use QI tools like guidelines, protocols, and checklists.
CEO of the VMD, Abi Seager said: “Managing Veterinary Medicines will help teams comply with legislation as well as keep patients, team members and clients safe when prescribing and dispensing medicine.”
The course will also prepare practices for a VMD inspection or an RCVS Practice Standards Scheme assessment.
https://learn.rcvsknowledge.org
The new resource, which is sponsored by ManyPets pet insurance, is a complete secondary school lesson in a box.
It is designed in-line with National Curriculum key stage 3 Science, where students will participate in ‘real-life’ veterinary scenarios, performing diagnostic tests similar to those used to diagnose real animals and interpreting scientific evidence.
The project aims to demystify the veterinary professions and some of the perceived barriers to joining it for both young people and their advisors.
The box includes a range of content, from science, critical thinking, communication, mathematics, analytics to problem-solving skills and teamwork.
Aimed at pupils in Years 7, 8 and 9, schools will be able to “book the box” via project collaborators Loughborough University (producers of HE Unboxed) and have it delivered to them for free.
The box is available to all schools, however schools which have a high number of pupils from diverse backgrounds will get booking priority and additional support.
The box will be showcased at the London Vet Show on 17th/18th November at ExCel London and then available to schools from late November.
https://www.lboro.ac.uk/study/he-unboxed/success-box/vet-team-in-a-box/
The Action Plan presents what the College is doing to tackle the issue and explains how collaboration, culture change, career development and leadership, among other things, could help with workforce shortages by improving retention of current members of the professions, encouraging more people to join, and making it easier for those who have left the professions to return.
The report lists seven main areas to be addressed:
The full list of actions, with context about what has fed into ambitions, can be found in the Action Plan which is downloadable at www.rcvs.org.uk/publications.
Dr Sue Paterson FRCVS, Junior Vice-President and Chair of the RCVS Advancement of the Professions Committee, said: “This is a very complex, broad and multi-faceted area of concern so the Action Plan has been a long time in the making to ensure that we adequately capture what needs doing and how, in order to enable us to work collaboratively with all veterinary organisations going forward.
"This is not a finished list, but gives all within the veterinary sector the ability to look at the key areas of work that need to be done and prioritise the ones that most suit their organisational needs."
Bruce Bladon will describe current antibiotic use in equine practice, Victoria South will consider the use of Highest Priority Critically Important Antimicrobials, and Bettina Dunkel will describe strategies to reduce antimicrobial use.
The webinar is free for both members and non-members.
To register, visit: https://us02web.zoom.us/webinar/register/7016678281618/WN__XNTbcxoQ2K1mXUGOIVL_g
Photo: Safia Barakzai, Equine Surgeon
Whilst you're there, the company will doubtless use the opportunity to bend your ear about how its technology can save time, drive revenue, and strengthen patient care.
Still, all in a good cause, and the company says it expects to be making a significant donation towards supporting members of the veterinary community who are experiencing financial and mental health challenges.
ezyVet Chief Growth Officer Pete Brown said: ““As innovators in the veterinary software space, we’re passionate about bettering the lives of veterinary professionals and we recognise the critical work Vetlife is doing to support the hard-working veterinary community.
"We’re going to be donating £1 to Vetlife for every person that visits the ezyVet booth at the London Vet Show, so we encourage everyone to come down and help us support this very worthwhile cause.”
Certified B Corps are companies that meet exceptionally high standards of social and environmental performance, transparency and accountability.
The process examines a company’s full range of processes, from supply chain to charitable giving and employee benefits.
Other well-known names that have achieved B Corp status include Patagonia, The Body Shop, BrewDog, TOMS, Ben and Jerry’s and Innocent Drinks.
Dr Caroline Collins, from Pennard Vets, said: “We’re extremely proud to achieve B Corp status and there’s no doubt that it will be transformational for the business, in the same way that becoming an employment ownership trust has been.
"Being employee owned and socially minded is a huge draw for vets and nurses seeking a change in their career, who want to be part of an organisation where they can have a real say in the running of the practice and make a tangible difference to the environment.
“It also means that we can now make very long-term decisions, that could even take several decades to pay off, which would be very difficult to do in a traditional shareholder business, and that gives our team the authority to always do the right thing.”
The new brand has a couple of display stands that practices can use to show off the range of memory boxes, paw print kits, paw moulds, fur/hair bottles, plant markers and forget-me-not seeds, and hanging/seasonal decorations.
Oh So Precious is the brainchild of Helen Davies, founder of The Lovely Gift Group (pictured right).
She said: “Having lost pets myself and sold many keepsakes, I know how much emotion and passion we put into our relationships with them.
“When my daughter asked for a keepsake for her best friend I realised their was a gap in the market.
“We also identified a need for good quality, pet related items through our existing gift customers.
"We learn a lot from them and they continually highlight requirements for themselves and as thoughtful gifts for friends who have lost pets.
"The unity among pet owners – that need to convey an understanding and appreciation for those suffering the pain of pet loss - is very real.”
Helen says that as well as providing a new revenue stream, the range will help practices meet client needs and provide new ways to be empathetic to clients in times of distress.
There will be a special show offer for orders taken at The London Vet Show, and in 2023 the team is planning to launch personalised pet keepsakes via links from vet practice websites.
www.ohsoprecious.co.uk
The audit1 was led by Paragon Veterinary Referrals’ head of cardiology, Chris Linney (pictured), to review treatment for patent ductus arteriosus.
He set up the study whilst working at Willows Veterinary Centre and Referral Service, and the other centres collaborating on the study were Anicura Oslo Animal Hospital, Heart Vets; Royal (Dick) School of Veterinary Studies and the Roslin Institute, University of Edinburgh, University Hospital of Companion Animals, Copenhagen and Veterinary Cardiology Consultancy.
Other clinicians taking part included Brigite Pedro, Mike Martin and João Neves, formerly of Willows, along with Jo Harris and Dave Dickson, of HeartVets.
Chris, an RCVS and EBVS specialist in cardiology, said: “This published multicentre prospective clinical audit was a first of its kind in the cardiology world.
“This type of audit acts as a quality control to improve patient outcomes through systematic review of care, comparing to predefined criteria and then implementing change, and so the process repeats.
“Improving patient outcomes and benchmarking against existing standards is essential for elevating patient outcomes.
In the centres in this study, we are already delivering excellent patient outcomes but with room for improvements, however small, this audit will help future patients but also colleagues across the cardiology world.”
The article argues that as the equine influenza (EI) vaccine supply returns to normal, there is sound scientific evidence why bi-annual vaccination schedules should be re-implemented promptly.
Whilst the scale and number of outbreaks has been relatively small since the introduction of mandatory EI vaccination by most competitive equestrian disciplines in the 1980s, disease events such as those experienced in the UK in 1989, 2003 and most recently in 2019 have demonstrated EI’s epidemic potential, even in vaccinated horse populations.
In their article 'Equine influenza bi-annual boosters: what does the evidence tell us?' Victoria Colgate and Richard Newton discuss what has been learnt from previous outbreaks and explain the evidence from mathematical models to show why bi-annual boosters are beneficial.
The authors say that epidemiological data from previous natural EI outbreaks have repeatedly demonstrated the impermanent nature of the protection provided by vaccination and observational field studies have repeatedly highlighted the potential for 12-monthly boosters to leave a vulnerable immunity gap at both the individual animal and population level.
Mathematical models of EI transmission confirm that six-monthly rather than annual EI booster vaccinations are preferable to establish and maintain effective population level immunity to EI.
Ideally vaccine strains should be updated in a timely manner to ensure inclusion of the most epidemiologically-relevant strains, however, this is a slow and expensive process for equine vaccine manufacturers.
In the absence of updated vaccine strains, bi-annual vaccination is strongly recommended to help compensate for antigenic drift between vaccine and circulating EI viral strains
Professor Celia Marr, Editor of the EVJ said: “Although the recent EI vaccine shortage has necessitated a temporary relaxation of competition vaccine schedules, we must now renew the message that six-monthly boosters are optimal and necessary.”
The Editorial can be found at https://beva.onlinelibrary.wiley.com/doi/10.1111/evj.13898 and is free to view.
Two related articles can be found here: https://beva.onlinelibrary.wiley.com/doi/10.1111/evj.13874 and here: https://beva.onlinelibrary.wiley.com/doi/10.1111/evj.13885
Mark Bordo, CEO and CoFounder, Vetster.com, said: “Our new mobile app is one more way we can provide veterinary professionals with a flexible platform to connect with pet parents in between appointments, traveling between clients, or from the comfort of home. With just a few taps on their mobile phone, veterinarians connect with pet parents with great video quality, and easy-to-use scheduling and follow-up features.”
So now, at long last, vets can diagnose disease in animals on an even smaller screen than ever before.
What a breakthrough.
The mobile app also means you can diagnose whilst on the move.
So, no need to waste any more time reading a book on the 14:25 from Paddington to Bath Spa, instead you could be consulting pet owners (or 'pet parents' ... ugh) and examining their animal on your two inch mobile phone screen from the comfort of your train seat.
Client confidentiality could be a problem on the 14:25, but if you wear headphones and whisper into the phone, you should be alright.
Tunnels might also cause a bit of a problem, but hey, the pet owner can always call you back when you're out the other side.
To register to practice on Vetster, visit vetster.com.
Once registered and approved, you can then download and use the app.
Improve Veterinary Education will maintain its core mission and quality promise: to deliver all postgraduate training and education programmes for vets and vet nurses through face to face, online learning, blended learning and short course options.
Improve Veterinary Practice offers an online knowledge hub so veterinary professionals can access the latest advice, news and information across all specialties.
Membership also offers ways to keep track of and meet your annual CPD targets.
ISVPS assesses our training programmes and awards globally recognised postgraduate veterinary qualifications to both vets and vet nurses in a range of clinical subjects.
Katie Hungerford, Director of Marketing at Improve International Group, said: “We have modernised all aspects of the Improve International Group to reflect our movement towards providing more online and blended learning choices.
"The experience for veterinary professionals will now feel coherent with simplified graphics and information, no matter which part of the business they need to use.”
Hannah, who graduated from the RVC in 2015, was nominated for her dedication to excelling in first-opinion practice through her farm, small animal and equine work as a mixed animal vet in Aberystwyth.
She was selected from a field of more than 100 entrants by the award judges BVA President Malcolm Morley, President of the Royal College of Veterinary Surgeons (RCVS) Melissa Donald, Professor the Lord Trees, Zoetis National Veterinary Manager Jonny Lambert and last year’s winner of the award, Alex Davies.
Hannah said: “This is fantastic! I’m so pleased to accept this award.
"I want to say a huge thanks to my practice for giving me the freedom to explore my passions and enabling me to work with a wide of range of species.
"I want to particularly mention my mentors Dafydd, Phil and Kate, who inspired me to focus on what I love.”
BVA President Malcolm Morley said: “Hannah’s incredible enthusiasm and passion for her work as a mixed-practice vet really made her stand-out to us.
"She is excelling in her work across species, which is challenging enough, but she’s also doing it at a high level.
"It is great to recognise the contribution that Hannah and other first-opinion vets make to our profession."
Human Factors is the application of human psychological and physiological principles and limitations to the design of processes and systems to reduce human error, increase productivity and enhance safety.
Trainetics has operated in various sectors such as aviation, ergonomics and human healthcare for many years.
As part of its move into the veterinary sector, it is working with a team of team of well-known figures in the profession: Bradley Viner, Holger Volk, Vicky Lipscombe, Tom Cardy and Andy Fiske-Jackson.
Tom said: “The potential impact of human factors on the veterinary industry is huge. What we are able to offer delegates is a unique experience to improve their situational awareness and decision-making.
“It is something which I believe delegates will find incredibly insightful as part of their career progression and it can improve how we treat our patients every day.
“Within the veterinary profession, human factors is still relatively new, however, its true scope within the industry lies in understanding and applying systems-thinking methodology to our complex, adaptive profession.”
Holger said: “When I first had the chance to become consciously incompetent in a flight simulator at BA with Trainetics, it was a fantastic opportunity to learn about my own limitations and how to better overcome them.
“Part of the immersive experience is learning about human factors, situational awareness, decision-making, workload management, system performance and health and wellbeing.
“We can learn so much from the aviation industry and vice-versa, and these unique courses can provide real opportunities to better ourselves as a profession and as individuals.
www.trainetics.co.uk
Nominations will remain open till 5pm on Tuesday 31 January 2023 and the elections will take place in March and April 2023.
RCVS President Dr Melissa Donald, a member of RCVS Council since 2016, said: “I am a general practitioner by background, and so having the opportunity to serve on Council and be at the heart of decision-making that has a real and consequential impact on how we as vets work and conduct ourselves, has been a real privilege.
“In my six years on Council I’ve had the opportunity to be involved in fascinating debates and discussions, to represent the RCVS and its activities at country fairs and congresses, and to talk to and get the views of peers and colleagues from across the UK.
"Serving your profession in the RCVS is a fantastic opportunity and I would recommend anyone who wants to have a real say and impact on the future of the profession to stand for next year’s Council elections.”
The full eligibility criteria, info and FAQs for vets who want to stand can be found at: www.rcvs.org.uk/rcvscouncil23.
Prospective candidates for RCVS Council can also contact Melissa Donald for an informal conversation about what it means to be an RCVS Council member: president@rcvs.org.uk.
There is also an opportunity for prospective candidates to attend a meeting of the RCVS Council on Thursday 19th January 2023 at the University of Nottingham Veterinary School, as an observer.
Contact Dawn Wiggins, RCVS Council Secretary, on d.wiggins@rcvs.org.uk if you'd like to go.
With this new system, you gain points by achieving different ISVPS qualifications.
In 2023, mini modular programmes will also be released to help delegates accumulate more points.
Once enough points have been reached, delegates are awarded the ultimate qualification: an ISVPS Grand Jedi Master General Practitioner (Ed's note: OK, maybe I made up the Grand Jedi bit).
Improve says My Veterinary Career has been launched to tackle the growing problem of career dissatisfaction amongst vets.
A 2019 survey of the veterinary profession by the ies reported that 55.2% of vets said they did not feel rewarded/valued in the profession1.
Additionally, the FVE Survey of the veterinary profession in Europe claimed that in the UK, 40% of vets and nurses wished to leave the industry. In other countries Improve Veterinary Education operates in, 51% in Portugal, 32% in Spain, 27% in Denmark, 25% in Germany and 17% in France also felt the same2.
Improve says that with My Veterinary Career, vets will now have a clearer pathway to advance their careers and they will be able to develop a bespoke learning journey.
This, the company hopes, will help with the recruitment and retention of veterinary professionals across both corporate and private practice and boost practice productivity and revenue.
https://www.improveinternational.com/uk/myveterinarycareer-vets
Each OraStripdx comprises a dry porous pad, pre-treated with a mixture containing a thiol detection reagent, attached to a plastic backing.
The strip is gently swiped along the maxillary gingival margins, whereupon it changes colour from off-white to various intensities of yellow, representing the concentration of thiols present.
Animalcare says this visual result can support vets and veterinary nurses in explaining to owners the often-invisible early signs of periodontal disease, without the need to examine the animal under anaesthetic
Apparently, the WSAVA Global Dental Guidelines say that test strips have been shown to improve client compliance with dental recommendations.
Dr Colin Capner, Senior Technical Vet at Animalcare, said: “OraStripdx helps to prompt, and raise the profile of veterinary oral health conversations in practice, employing an easy to use, evidence based diagnostic test for periodontal disease that does not require a general anaesthetic.
"In demonstrating the presence of periodontal disease in dogs and cats to clients through a test strip colourimetric change, it bridges the gap between oral examination and the requirement for clinical veterinary intervention.
"Early detection of otherwise invisible periodontal disease will help to maintain good pet oral health and welfare, and facilitate awareness of the potential need for planned clinical treatments.”
On 30 November 2022, Animalcare is hosting a free webinar which demonstrates how OraStripdx can help drive positive oral health conversations.
You can sign up to the webinar at www.animalcare.co.uk/dentalwebinars.
The company has also created a range of dental care educational resources for veterinary healthcare team members and pet owners which are available for download at www.dental.pet.
16 clinics are affected by the investigation, namely Penrose Veterinary Group Limited, Kevin Castle (Pet Care) Ltd, Swayne & Partners Ltd, Treforest Veterinary Clinic Ltd, Mercer & Hughes Limited, Swaffham Veterinary Centre Limited, Anglesey Pet Clinic Ltd, Chiltern Equine Clinic.
It's not the first time, of course, that the CMA has intervened in the veterinary profession.
Earlier this year, it investigated the acquisition of Quality Pet Care (trading as The Vet) by CVS, and then Vet Partners' acquisition of Goddards, which led to CVS selling The Vet and Vet Partners selling eight of the 47 Goddards sites to Linnaeus.
An IVC spokesperson said: “IVC Evidensia is working closely with the CMA and engaging constructively with this review."
The new service is being headed by Dr Katia Marioni-Henry.
Katia graduated from the University of Parma in 1995 and went on to do a PhD in Clinical Electrodiagnostic at the University of Turin and Scott-Ritchey Research Center in Auburn, Alabama.
Her early career was spent at various American universities, where she became a Diplomate of the American College of Veterinary Internal Medicine, with a subspecialty in Neurology and finally an Assistant Professor of Neurology and Neurosurgery at the University of Tennessee.
Katia came to the UK to work as a consultant in neurology and neurosurgery for a number of large referral practices, before moving to the University of Edinburgh in 2013, where she started the neurology/neurosurgery service, building it from scratch to a nine-strong team.
Katia said: “This is absolutely the best place to be brought in an emergency, but previously we’d have to refer some cases elsewhere for conditions affecting the brain, peripheral nerves or the spine.
“Now some of these debilitating neurological conditions can be diagnosed and treated rapidly here without having to transport the animal.”
“With our CT scanner, for example, we can diagnose slipped discs quickly, especially in small breeds, and treat them surgically.
“And we can use it for brain scans if there is trauma or if we suspect a tumour or severe inflammation in the brain.
“We can do a lumbar tap to rule out inflammation of the central nervous system either on infectious or immune-mediated basis.”
The article points towards the corporatisation of the profession, with 51% of practices now owned by private equity groups and 67% belonging to a group of three practices or more, as the main driver for an increase in vets' fees of over twice the rate of inflation between 2015 and 2020.
However, what the article focuses on, which is the issue of complex and very expensive treatments for pets, is a multifactorial problem which cannot be entirely blamed on corporatisation.
At its heart lie advances in science which now allow vets to offer ever more complex treatments and diagnostics which, when used in human medicine to prolong a human life might sometimes seem expensive, but when used to prolong the life of a dog, can occasionally seem a bit bonkers.
Indeed the article does point towards over-treatment being partly driven by 'celebrity vets advocating increasingly complex surgeries'.
Then there's the fact that both parties to the transaction are often heavily invested in the idea of doing whatever can be done to save the dog: the pet owner, who has anthropomorphised their pet since they first collected it, and the vet, who's entire career has been dedicated to doing their best for the patient in their care.
Then of course there's the inflationary effect of insurance on treatment.
After all, if the animal is insured, why wouldn't you throw the kitchen sink at it?
Things are complicated by the difficulty in estimating the cost of veterinary treatment at the outset, when so much depends on the unknown outcome of diagnostic tests, the progression of disease and the success or failure of treatment. It's not like quoting for a new exhaust system.
There's also the inflationary effect of the increasingly litigious and socially litigious world we live in. It would be no surprise if veterinary surgeons have become more likely to test for everything, when the consequences of missing something is a soul-destroying trial by social media.
And finally, there's the subjective value of money.
Nevertheless, the Daily Mail has a point.
Selling any product or service is about meeting clients' and customers' needs.
If you keep increasing the price of your product range until all you can offer is a Rolls Royce, sooner or later you're going to price yourself out of the market.
One other lesson for the profession from that article: 'No comment' is not a good look for a caring profession.