Zoetis, formerly Pfizer Animal Health, has launched Flexi4, a nutritional supplement for horses containing a patented combination of natural plant extracts designed to help maintain joint flexibility and the management of joint pain.
Flexi4 contains a blend of four plant extracts, Curcumin, Yucca schidigera, Salix alba and Boswellia serrata, which the company says have been shown to have anti-inflammatory, anti-pyretic and analgesic properties as follows:
Mary King, Olympic three day eventing team silver medallist, said: "When performing at the highest level it's important that my horses' joints remain flexible and free of pain. Using Flexi4 has made them more resilient to aches and pains during intense training and I am confident when competing that my horses are feeling the benefit of this natural product, helping them to perform at their very best."
Flexi4 is an apple-flavoured gel that is fed as a once daily supplement. It doesn't contain any substances listed as prohibited by the FEI.* For more information, contact your Zoetis Account Manager, call 0845 300 8034 or email customersupportuk@zoetis.com.
References
*FEI prohibited substance list, 2013
BCF has released a new bovine foetal sexing quick guide as a free download from the farm animal learning section of the company's website - www.bcftechnology.com.
To help vets learn the skill of foetal sex determination with ultrasound, the guide includes:
BCF says that using ultrasound for foetal sex determination can be useful to herd management programmes: you can estimate the number of replacement heifers, further justify the culling of a cow with chronic disease (mastitis, lameness etc.) and determine pricing for a sale and/or purchase.
The guides have been created by BCF in-house vet Kimberley Palgrave who said: "The bovine foetal sexing guide was created with the aim of giving vets a few tips to help them develop confidence in foetal sex determination using ultrasound. Hopefully this guide can help people feel more assured in their technique and enable them to obtain additional information that the farmer can use in their herd management programme."
The RCVS Disciplinary Committee has directed that the name of a veterinary surgeon who formerly practised in Norwich should be removed from the Register, having found him unfit to practise veterinary surgery following his Crown Court conviction for fraud.
During the one-day hearing, the Disciplinary Committee heard how Francisco da Cruz had abused his position whilst practising as a veterinary surgeon at Hellesdon Vets, his then workplace in Norwich, by defrauding a insurance companies of around £10,000 with fictitious claims for veterinary treatment on non-existent pets.
Following an investigation by the City of London Police's Insurance Fraud Enforcement Department (IFED), Mr da Cruz was convicted on five counts of fraud by false representation on 21 February 2013 at the Old Bailey in London, and later sentenced to eight months' imprisonment (suspended for two years) and 200 hours of unpaid community work; he was also ordered to pay just over £10,000 in compensation and costs.
Although Mr da Cruz had left the UK for Brazil shortly after his sentencing and was therefore not present at the hearing, the Committee was satisfied that he was deliberately evading the disciplinary proceedings, rather than being genuinely unable to participate in them, and so the hearing proceeded in his absence.
First accepting the copy certificate of conviction against Mr da Cruz as true, the Committee then had no hesitation in concluding that these convictions rendered him unfit to practise as a member of the veterinary profession. It found that the five counts of fraud were deliberate crimes of dishonesty, committed over a significant period of time and for significant financial gain. He had abused his position as a veterinary surgeon and abused the trust which the insurers placed in him as a professional.
Chairing and speaking on behalf of the Committee, Professor Peter Lees, said: "The Committee has no real confidence that there is no significant risk of repeat behaviour from the Respondent. His conduct subsequent to the criminal proceedings gives it no confidence that he has reformed himself to the extent that he will in the foreseeable future be fit to return to practice. So far from satisfactorily completing his criminal sentence, it appears that the Respondent has deliberately gone abroad to avoid doing so."
Bearing in mind that the purpose of any sanction it imposed was not to punish Mr da Cruz, but to maintain public confidence in the profession and uphold proper standards of conduct within it, the Committee concluded that the convictions were too serious to allow any sanction other than removal from the Register.
The full details of the Committee's decisions are available on the RCVS website (www.rcvs.org.uk/disciplinary).
Following the outcry from the profession over the disciplinary hearing into Mr M Chikosi, the RCVS' new Operational Board has clarified the the College's position on the use of blankets to move animals.
The hearing found Munhuwepasi Chikosi guilty of unreasonably delaying attending a dog that had been run over at a farm, and of unnecessarily causing her to remain in pain and suffering for at least an hour.
As a result, the Disciplinary Committee directed that Mr Chikosi's name be removed from the Register for serious professional misconduct. The College says that since the appeal window has closed without an appeal being made, Mr Chikosi has now been struck off.
However, the Committee also said: "... his [Mr Chikosi's] advice that Mitzi should be moved on a blanket was wrong, as she may have had an injured back."
This was widely criticised as being out of touch with the practicalities of real life and unsupported by any evidence.
Speaking on behalf of the Board, President Neil Smith said: "We fully support the decision taken by the independent Disciplinary Committee with regard to the Chikosi hearing, with one comment requiring clarification: the issue of whether a blanket can be used to move an injured dog. We consider that it is acceptable, in most cases, to transport an injured dog with the aid of a blanket.
"The profession should be reassured that our Standards Committee [the new name for Advisory Committee] will consider the general issues raised by the Chikosi hearing at its next meeting. This will not be a review of the decision, but form part of the routine consideration of DC hearings made by the Committee to see if they raise issues that require additional guidance and advice."
Zoetis has launched a 4ml vial of the antibiotic, Convenia.
Zoetis says Convenia gives veterinary surgeons control by providing an assured injectable treatment course, relieving clients of the burden of daily dosing. This avoids missed or mistimed doses, lost tablets, or courses stopped too soon, thereby eliminating a major reason for treatment failure, non-compliance. Poor compliance is also a significant factor in the development of antimicrobial resistance.
Convenia is licensed for skin, soft tissue and urinary tract infections in dogs and cats, as well as severe gingivitis/periodontitis in dogs (as an adjunct to mechanical or surgical periodontal therapy). A 4ml vial can treat up to 40kg of bodyweight, making it appropriate for treating cats and smaller dogs.
Zoetis says that the launch of the new vial demonstrates its commitment to the 'Respect Antibiotics' campaign launched last year. The Respect Antibiotics campaign encourages careful and informed selection of appropriate antibiotic therapies for the treatment of dogs and cats.
Product Manager, Andrew Page, said; "We are committed to encouraging responsible antibiotic usage, and reducing the incidence of antibiotic resistance. Non-compliance plays a key role in the development of antibiotic resistance and we hope that by making Convenia more accessible through the introduction of a 4ml vial we can help alleviate compliance issues."
For further details about Convenia please contact your Zoetis Account Manager.
The RCVS has published a video in which the new President Neil Smith outlines his objectives for the year ahead.
In the video, Neil says the presidential task he most looks forward to is admitting new veterinary surgeons and nurses to the Register. There have been 740 registrations made as part of graduation ceremonies across the UK's seven veterinary schools this summer.
Neil said: "It's a great privilege to welcome these new graduates to the College. Graduation represents a culmination of such a long period of hard work - supported by family, friends and vet school staff. It's also the start of what I hope will be satisfying lifelong careers in a profession that is proud to keep animal health and welfare at its heart.
"I hope that this latest generation of veterinary surgeons will benefit from the broad range of career opportunities available, just as the animal-owning public will benefit from their skills and knowledge."
On graduation, all new veterinary surgeons received a memory stick from the College, which included a Guide for New Members, the Code of Professional Conduct, CPD Record Card, information about the Professional Development Phase, which is mandatory for all new graduates working in clinical practice, and other College publications. If any new graduate did not receive their memory stick, they should contact membership@rcvs.org.uk.
BCF Technology has announced the launch of View Cloud Web, a picture archiving and communication (PACS) system.
View Cloud Web is an online storage system that allows you to store, view, report and share diagnostic images.
BCF says you can access your images from any device connected to the web, without the need to download any special software. The company also says the software is intuitive to use, and should require no special training.
Sean Stevenson from BCF said: "The popularity of View Cloud Web already, is testament to how easy the software is to use and how simple it is to get the customer up and running with the product. Customers love the fact that it is accessible from any web connected device, meaning they can view their images from anywhere in the practice, at other branches or even at home if they want to."
To find out more about View Cloud Web visit www.bcftechnology.co.uk or call +44(0)1506 460 023 to arrange a demonstration.
Virbac has been granted a Limited Marketing Authorisation in the UK for its Gudair vaccine, indicated for the active immunisation of sheep and goats against Mycobacterium avium subspecies paratuberculosis (MAP).
MAP is the causal organism for Johne's Disease, a chronic infection of the intestinal system for which there is no cure.
According to Virbac, Johne's Disease enters most flocks following the introduction of infected stock, often breeding rams, bought at markets without checks on disease provenance. It is then spread by the faeces of often apparently healthy animals but which can contain huge numbers of MAP. The main clinical sign is a thin ewe resulting in poor productivity followed by inevitable death. It can be passed between sheep and cattle.
Ovine Johne's Disease (OJD) in sheep is widespread in Australia where annual death rates of up to 17% have been seen in infected flocks. Virbac says that trials conducted there have demonstrated that vaccination with Gudair can reduce the number of deaths due to OJD by 90% and reduce the numbers of OJD-causing organisms excreted in sheep faeces by 90%.
Ken Sibley MRCVS, Technical Advisor at Virbac says that the number of infected flocks in the UK is unknown and the disease often remains undiagnosed: "Johne's Disease can be a significant cause of loss in infected sheep flocks because of reduced productivity and high culling rates. Vaccination provides the only possible assurance when sourcing sheep from potentially infected flocks and will help to reduce losses from the disease should a farmer inadvertently introduce sheep into an infected flock.
"Lambs identified as replacements should generally be vaccinated between 4 and 16 weeks of age, subcutaneously behind the ear. Sheep over 16 weeks of age can also be vaccinated as this will reduce shedding of organisms in infected animals while bought-in replacements can be vaccinated on arrival at the farm. Sheep require only one vaccination for their lifetime.
"Following its success in Australia, we are delighted to be able to offer Gudair to veterinary surgeons in the UK."
For further information, contact your Virbac territory manager or call: 01359 243243
Veterinary charity PetSavers has launched its annual photography competition, and is inviting vet practices to get involved.
PetSavers is asking veterinary practices to help promote the annual PetSavers photography competition by encouraging their clients to take part. This year's theme is 'Mischievous Pets', and the competition is free to enter, with a closing date for entries on the 31 January 2014.
PetSavers' studies have already contributed a better understanding of many common diseases such as diabetes, cancer, arthritis and heart disease to the profession. However, there is obviously a lot more work to be done. By promoting the photo competition, you will help PetSavers to tell its story and encourage more pet owners to support the kind of veterinary science that helps vets improve the health of the nation's pets.
You can help promote the competition by placing a poster on you practice notice board or downloading a digital copy and placing it on your social networking sites or practice newsletters.
To request a poster of for more information about how you can get involved with PetSavers visit www.petsavers.org.uk or email Emma - e.sansom@bsava.com. Of course - all vet and VN photographers can enter too.
Ceva Animal Health has rebranded its nutraceutical supplements for cats and dogs under its Logic brand.
The new Logic range, which previously included the company's dental products, now includes Logic Diar-Stop (previously known as Diarsanyl Plus) for digestive health, Logic Flexivet, a joint supplement and Logic Senilife, a nutraceutical which Ceva says has been shown to manage the signs of brain ageing.
The range is available in consumer-friendly packaging and a merchandising unit is available to showcase the products in practice.
Claire Russell, consumer product manager at Ceva Animal Health said: "The new Logic range provides veterinary practices with an extensive portfolio of respected veterinary strength supplements and dental products, with more exciting and innovative products to come in the pipeline."
For further information on the Logic range, visit www.logicforpets.co.uk, contact your local Ceva Animal Health territory manager or call Ceva's customer support team on 01494 781510.
Improve International has launched a new course for veterinary receptionists to achieve the nationally accredited Edexcel QCF Level 2 Certificate in Customer Service, but with the assessment tailored specifically to demonstrate excellence in veterinary client care.
Veterinary receptionists may be able to benefit from government funding to enable them to study for the qualification, which Improve says can be delivered either at its HQ in Swindon or in practice.
Government funding is available for students of the Certificate in Customer Service without an existing Level 2 qualification in another subject. Requests also depend on the age of the learner and will be assessed on an individual basis by Improve's local Edexcel accredited centre in Swindon.
The 30 hour course features three core units, assessed by a one hour online test:
David Babington MRCVS, founder of Improve International said: "A successful veterinary practice is no longer just about a 'good' vet or nurse. It's about a practice team pulling together and playing their role to the top of their ability. The key role played by receptionists in terms of creating that vital first impression and helping to maintain client loyalty cannot be understated and we wanted to offer them a form of training that would help them develop their skills while achieving a nationally recognised qualification. We look forward to welcoming our first students later this year."
For further information or to register, email enquiries@improve-international.com; visit www.improvecpd.com or call 01793 759159.
Elanco Companion Animal Health has launched a dermatology e-newsletter called Under The Skin, designed to help veterinary professionals stay informed and up to date on a wide range of skin conditions.
Featuring a guest editor for each edition, experts will review interesting case studies and research papers and discuss diagnosis and treatment options.
The launch issue focuses on otitis and is edited by Dr Peri Lau-Gillard DerMedVet CertVD DipECVD MRCVS, European Specialist in Veterinary Dermatology.
Topics include a review of a clinical case - Pseudomonas otitis in a Cocker Spaniel called Rosie, a video otoscopy before and during Rosie's ear flush, information on antimicrobial resistance (AMR), a discussion on whether to carry out in-house ear cytology, product information on Surolan and a review of the causes of otitis.
The newsletter also features hints and tips on how to prevent contamination of ear medication/ear cleaners, the importance of marking products with expiry dates, information on applying topical ear cleaners/ear medication and owner education on how to apply the medication.
To receive priority notification of future editions of Elanco's 'Under The Skin' e-newsletter, register at www.thewebinarvet.com/elanco
For further information please contact your local Elanco Companion Animal Health key account manager or phone 01256 353131.
Virbac has launched Marfloquin, a marbofloxacin-based antibiotic indicated for the treatment of multiple infectious diseases in cats and dogs.
Marfloquin is presented as a palatable, divisible tablet for once daily administration and is available in three tablet strengths:
Virbac Companion Animal Marketing Manager Simon Boulton MRCVS said: "Marbofloxacin is valued by practices for its efficacy in treating a wide range of skin, soft tissue, urinary tract and respiratory tract infections. The launch of Marfloquin gives them a cost-effective alternative and strengthens our existing antibiotic range, which includes Rilexine (cefalexin) and Enrox (enrofloxacin)."
For more information, contact your territory manager or call Virbac on 01359 243243
IDEXX Laboratories has unveiled the Angio Detect Test, a world-first diagnostic test which allows veterinary surgeons to detect the lungworm Angiostrongylus vasorum in clinic, with almost immediate results.
Until now, vets have had to rely on the Baermann method to detect A. vasorum, which can present with varied and confusing clinical symptoms. However, the Baermann test has had limited use because it requires faecal samples from the same dog to be collected on three successive days, and the results can be compromised by the intermittent shedding of larvae. IDEXX says this leads many experts to believe that A. vasorum is widely under-diagnosed.
The Angio Detect Test works by detecting an A. vasorum specific antigen in the animal's blood. The test can be used in-clinic using a serum or plasma sample and returns results within 15 minutes. Depending on results, you can offer a licensed treatment or talk about a preventative treatment regime and refer the client to a source of further information, such as lungworm.co.uk.
IDEXX suggests that because the test is inexpensive, it can be used for the diagnosis of A. vasorum suspect dogs and in those with non-specific signs. Indeed, in market research1, 94% of veterinary surgeons said they would use the test in dogs presenting with A. vasorum signs.
In endemic areas, it can be considered as an additional pre-surgical measure to avoid complications associated with coagulopathy.
This test comes at a time when concern about A. vasorum has been growing. A survey of 150 veterinary practices across the UK in January 2013 recorded a total of 952 suspected cases (157 laboratory confirmed), with 81 deaths thought to have been caused by the parasite2. The Angio Detect Test should help to improve the picture, as confirmed cases are logged onto incidence maps so vets can check prevalence in their area.
Ian Wright from the European Scientific Counsel Companion Animal Parasites (ESCCAP) said: "In recent years, there has been spread of the A. vasorum parasite across the UK with cases now being reported as far north as Scotland. It was initially thought this may be due to increased reporting rather than genuine spread, but this pattern in the UK has been mirrored in many other countries and would appear to represent a true emergence of disease. Although the cause of this spread is not known for certain, increasing slug and snail numbers combined with increased pet movement and urbanisation of foxes are all likely to have played a significant part. These factors make A. vasorum a year round rather than seasonal threat.
"Any new diagnostic test that can quickly confirm a case of lungworm is a fantastic development and will help save dogs' lives and give us even greater insight into the extent of the spread of the parasite."
Graham Bilbrough, veterinary surgeon and European medical affairs manager for IDEXX Laboratories, said: "Up until now, testing methods have been time consuming to the client and costly, so the launch of the Angio Detect Test, together with recognition of clinical signs and early treatment will really help to prevent A. vasorum related fatalities in dogs. We also know that some dogs have subclinical angiostrongylosis, and this new test will help uncover this hidden problem before the surgical blade makes a cut. Difficulties in diagnosis have also meant that the full prevalence of A. vasorum in the UK has been relatively unknown. This test will allow veterinary surgeons to quickly identify the parasite and treat it if found. They shouldn't forget that other dogs in the household and the area are also at particular risk from the parasite."
The Angio Detect Test is available now in the UK, and will be launched in other European countries later this year. For more information on the test, visit www.idexx.co.uk/angio or speak to your IDEXX sales representative. For further information and free CPD on A. vasorum and other parasites, visit www.jungleforvets.co.uk or speak to your Bayer territory manager.
Dechra Veterinary Products has launched Myorelax, a guaifenesin 100 mg/ml solution for infusion for horses which, the company says, relaxes skeletal muscles within minutes.
Dechra's Equine Brand Manager Emma Jennings said: "Myorelax is indicated for the induction of muscle relaxation and immobilisation, as an adjunct to balanced anaesthesia.
"We're delighted to launch this product, which can be combined with a number of sedatives and anaesthetics including detomidine, ketamine and propofol plus local and volatile anaesthetics.
"Myorelax is a centrally acting muscle relaxant which is effective within a few minutes and does not affect the animal's respiratory muscles at therapeutic doses. It can be used in combination with a sedative and local anaesthetics for short procedures and together with appropriate general anaesthetics for induction and maintenance of muscle relaxation during anaesthesia."
Dechra says that horses are able to stand within 45 minutes after single administration, and the product can be used in a 'triple drip' protocol for total intravenous anaesthesia.
Myorelax is available in 500 ml bottles from veterinary wholesalers.
For further information, visit www.dechra.co.uk
Royal Canin is launching a new packaging format for its range of feline wet diets.
The company says the launch comes in response to research showing that more than three-quarters of pet owners (76%1) feed their cats wet food and almost half of wet cat products sold are in a canned format (48%2).
The current alutray packaging will be replaced by 195g cans, which Royal Canin says are easier to use and store, and which clients believe to be better value for money than other packaging formats.
The new cans will contain the same recipes as before, with the same balance of nutrients in each wet diet. They will consist of a loaf or mousse, providing a complementary texture to the chunks in gravy found in the equivalent pouched diets.
Royal Canin is also highlighting the benefits for veterinary practices: The cans are designed to provide greater clarity of display and on-shelf presence. They are also easier to stack for storage, and they meet an established demand.
Ian Williams, one of Royal Canin's small animal vets, said: "We believe the new packaging is an improvement on our established and popular range of wet Veterinary Diets for cats. The range is extensive which allows owners to follow a vet's nutritional recommendations without changing their pets' feeding habits, an excellent way to increase compliance."
The new canned format will be phased in as stocks are replenished, with the following cans being added to the Royal Canin range of wet feline foods: a new Renal and Urinary S/O can, joining the existing Recovery can within the range of Veterinary Diets; and a new Paediatric Weaning can within the Veterinary Care Nutrition range.
For more information about Royal Canin and the diets, visit www.royalcanin.co.uk.
Diagnostic imaging company BCF Technology is inviting veterinary surgeons to apply for a job as Clinical Manager by submitting a 2 minute video outlining why they would like to work for the company.
BCF Managing Director Gavin Mitchell said: "We are looking for somone with a real passion for imaging and desire to help improve the quality of veterinary imaging. Part of the role will involve presenting clinical learning videos, so we thought it would be a fun way to approach the recruitment process with candidates sending in their own home-made videos. So get creative and you could come and work with us and help vets learn more about 256 shades of grey."
BCF in-house vet Kimberly Palgrave said: "This role is a great opportunity for a vet wanting to help others to improve their confidence and skills in using ultrasound and X-ray, it is a hugely rewarding role. It is also a very diverse role as BCF is a worldwide company. BCF approaches everything in a fun, innovative way, including the recruitment process."
BCF Human Resources Manager, Kim McLean, said: "As we are offering a job role that is quite unique, we thought we would approach advertising the job in a bit of a non-conventional way as well. We hope that candidates will take on the challenge and that we will receive some interesting video applications for the role.
To help potential vets learn more about the role and what it is like to work for the company, BCF has created a video which gives an overview of the business, has some comments from its staff and even has a rap about the company at the end performed by Tom from the Purchasing Department.
For more information about the job, visit www.bcftechnology.com/about-us/bcf-careers
The RCVS is seeking nominations for its 2014 Honours and Awards Round, and wants to hear about any individuals, of whatever age or experience, who have made an outstanding contribution to the profession.
The annual Honours scheme comprises two distinct and prestigious types of award: Honorary Fellowships for RCVS-registered veterinary surgeons and Honorary Associateships for non-veterinary surgeons. Both sets of awards are presented each year at RCVS Day - the College's AGM and award ceremony in London.
The College says it is keen for the Fellowship nominations net to be cast as widely as possible in order to offer recognition of veterinary achievements not only in more traditional fields like academia and clinical practice, but also in science, education, industry and politics.
In addition, Honorary Fellowship nominees no longer need to have been an RCVS member for 30 years, meaning that younger veterinary surgeons who have gone significantly above and beyond the call of duty will also be eligible for consideration.
Honorary Associateships are intended to celebrate the achievements of those who have contributed to the health and welfare of animals by working in fields related to the veterinary profession, and could be from a similarly wide range of backgrounds, for example, veterinary nurses, scientists, lecturers, farriers, charity workers, farmers, conservationists or those in industry and commerce.
Nick Stace, RCVS Chief Executive, said: "At my first RCVS Day this summer, I was hugely impressed with the calibre of candidates who received our awards, and delighted we were able to formally mark their achievements. The veterinary profession has a lot of talented people who deserve to be recognised for the contribution they have made, whether in science and academia, or in politics and clinical practice. Everyone knows someone who is worthy of this kind of recognition and I urge you to take the next step and nominate them for an award."
There are no restrictions on who can make a nomination, although the closing deadline is 13 September 2013. Full details on how to make a nomination are available at www.rcvs.org.uk/honours.
MSD Animal Health has launched Bovilis IBR Marker Inac, an inactivated marker vaccine for use in the control of Infectious Bovine Rhinotracheitis (IBR).
The company says the new product complements Bovilis IBR Marker Live and creates a range now offering greater simplicity and additional flexibility for veterinary surgeons seeking optimum control protocols for their clients' herds.
MSD Animal Health ruminant veterinary adviser Drew McGurren MRCVS said: "Farmer compliance is an important part of any successful vaccination programme. With this extended Bovilis IBR Marker programme, farmers can now start IBR vaccination of their cattle from three months of age with a single shot primary course of Bovilis IBR Marker Live, easily followed by boosters every six months using a single dose of either Bovilis IBR Marker Live or Bovilis IBR Marker Inac. Both primary course and boosters can be administered by the same intramuscular route.
"Alternatively, Bovilis IBR Marker Inac can be administered to cattle from three months of age as a primary course of two injections four weeks apart. The programme then follows a six monthly single dose booster regime.
"The availability of Bovilis IBR Marker Inac provides a simple control option in defined farm situations, not least where an alternative to the live vaccine is preferred or required. Overall, we see this development adding convenience, ease of use and flexibility for veterinary surgeons as they work with their clients to control a significant disease threat in dairy and beef cattle in the UK."
Bovilis IBR Marker Inac is a prescription-only medicine (POM-V). The product is available from wholesalers now in 10 and 50 dose vials. For further information, contact the MSD Animal Health Veterinary Support Group on 01908 685685.
The Kennel Club and dog breeding world still needs to take urgent action to improve the health and welfare of pedigree dogs, five years after a BBC documentary highlighted the levels of suffering many animals endure, according to the RSPCA.
Programme maker Jemima Harrison, who produced and directed Pedigree Dogs Exposed, has backed the RSPCA's call for urgent action.
She said: "Five years on from Pedigree Dogs Exposed, the Kennel Club is still in denial about the extent of the problems.
"It is unethical to continue to breed dogs like Pugs and Bulldogs which have such flat faces that they cannot breathe - and yet the Kennel Club registers these breeds in their growing thousands and these dogs continue to be celebrated at Kennel Club shows.
"The Kennel Club has done too little to tackle the suffering these and many other breeds endure, despite an increasing amount of science which both articulates the issues and offers solutions. The dogs continue to pay a huge price."
The RSPCA has acknowledged the progress made by the Kennel Club and dog breeders, including the development of DNA and health screening tests for hereditary diseases and the introduction of veterinary checks on 'high profile' breeds.
However, the charity says it believes much more should have been done in the five years since Pedigree Dogs Exposed was first broadcast on BBC One in 2008.
RSPCA chief vet James Yeates said: "Although some progress has been made by the dog world to address the issues raised in Pedigree Dogs Exposed, it has not been nearly enough. Five years on the problems are still far from being solved.
"We are concerned that many pedigree dogs are still suffering because they're bred and judged primarily for how they look rather than with health, welfare and temperament in mind.
"We believe that meaningful action is urgently needed in order to make a real improvement to the welfare of pedigree dogs."
Some of the changes the RSPCA is calling for include:
The RSPCA's Born To Suffer campaign and petition was launched more than 18 months ago, with a call to change breed standards so that they prioritise the health, welfare and temperament of a dog over its looks. It is hoped this will put an end to the avoidable suffering many dogs endure.
You can still sign the petition by visiting www.rspca.org.uk/borntosuffer
International Cat Care (formerly the Feline Advisory Bureau) is once again raising the issue of cats accidentally poisoned by dog flea products containing permethrin.
The charity is undertaking a campaign to warn owners of the dangers of using dog flea products on their cats because cats are still dying unnecessarily. While the incidents outlined here occurred in the UK, previous reports have shown that this is the most common cause of poisoning of cats in many countries because products are widely and easily available.
Gary Rutland RVN DipAVN(Surgical), Head Nurse and Cat Advocate at the Cat Friendly Millennium Veterinary Practice in Essex was moved to get in contact with International Cat Care after the death of a nine-week-old kitten treated with a permethrin-containing dog spot-on bought at a local pet store. Understandably, both the owners and the practice staff were greatly distressed. The owner used it on her dog and, because it was cheap, assumed it would 'not be strong' and would be fine to use on the kitten. A video of the kitten on the ICC website (www.icatcare.org/permethrin/cat-deaths) shows the resulting seizures.
The second incident concerned two 7-year-old cats treated accidentally after Donna, their owner, bought a dog spot-on containing permethrin from a local shop without wearing her glasses. Someone had placed a dog treatment among the cat treatments and she picked it up. No advice was given to Donna in the shop. She said that the flea treatments were on the shelves, 'just like selling smarties in a children's candy store'.
Although both products had a warning on the packaging, this was either not seen or not taken seriously enough because such products are so freely available and nobody thinks that a drop of a dog product could kill their cat.
International Cat Care is demanding that dog spot-on flea products containing permethrin should not be available without verbal advice at the point of sale. Currently these products are categorised by the Veterinary Medicines Directorate (VMD) in the UK as AVM-GSL, which means that they can be bought directly off the shop shelf without the need for advice. The charity says they should be recategorised as NFA-VPS so that they can only be purchased if there is someone in the shop who is suitably qualified to speak to and advise the buyer. The shop should advise that they are only for use on dogs, and ask if there are any cats in the home which could come into contact with a recently-treated dog. The owners can then be warned to keep the dog and cat apart, or advised to use a different product. Advice must be given with some other current non-permethrin containing spot-on products sold through pet shops under the NFA-VPS authorisation and many of these products have a much safer profile if used accidentally on cats, than those containing permethrin.
Dr Andy Sparkes, Veterinary Director for International Cat Care, said: 'Many practices see permethrin poisoning in cats several times a year but do not contact the VMD because the product is not a POM or they feel that the Directorate already knows about the problem. We feel strongly that the problem is greatly under-reported. Nothing will be done unless the full extent of the problem is realised by the VMD, so please report each one by going on the website at https://www.vmd.defra.gov.uk/adversereactionreporting/. These cat deaths are totally preventable - you can sign our petition at www.icatcare.org/permethrin/petition to change the categorisation.'
The charity is also asking the pet trade to voluntarily class these dog spot-on products containing permethrin as NFA-VPS and to provide advice to their customers accordingly. Pets at Home is working with International Cat Care and the company will be adding a till prompt so that the product cannot be sold without customers being asked whether they have a cat and given appropriate advice.
Maeve Moorcroft, Head of Pets at Pets at Home which earlier this year launched its Flea Fight Force said: 'We take the risk of permethrin poisoning in cats very seriously. We are introducing prompts at our tills so that customers are asked during the checkout process if they are aware of the risk to cats in the home when purchasing a permethrin based spot-on dog flea treatment, and also advised to wait at least 72 hours after treating the dog before the dog and cat can come into close contact.'
International Cat Care is urging veterinary practices to ensure that if concentrated permethrin-containing spot-on products are prescribed and dispensed for use on dogs, adequate warnings are given, including when owners come in for repeat prescriptions. Asking if there is a cat in the house each time a product is dispensed is critical in case a cat has recently been added to the home.
Information on the veterinary treatment of permethrin poisoning cases can be found on the ICC website at www.icatcare.org/permethrin/vet-info
Bayer Animal Health, makers of Profender, has launched a campaign to reignite the age-long debate, 'Cats vs Dogs', to highlight the importance of protecting cats against intestinal worms.
Aiming to spark discussion between pet owners and vets, the campaign emphasises key differences between cats and dogs, including the challenges they present when it comes to worming control, such as cats' independent nature.
Previous research by Bayer Animal Health found that 42% of cat owners worry their pet does not swallow worming tablets, 38% are concerned that it will spit it out and 21 per cent say their cat runs away. This leaves potentially more than 750,000 cats unprotected from the parasite.
Launching in September, the campaign microsite http://www.catsvdogs.co.uk/, invites the public to vote for who they think rules, while uniting and educating owners over their common foe: intestinal worms. Voting closes at the end of November, with a tribute video to the winning species as voted for by the nation.
Alongside the microsite, a nationwide survey of pet owners is being conducted in partnership with Your Cat and Your Dog magazine to uncover pet owner perceptions of cats vs dogs, including parasite protection attitudes.
Campaign materials will also be supplied to veterinary practices, including an educational poster about worming control and applying spot-ons. For further information and campaign materials please get in touch with your local Bayer Animal Health Territory Manager.
For further information about Profender, or parasite control in companion animals, visit: http://www.itsajungle.co.uk/.
Animalcare has unveiled its new logo, introduced to mark the latest stage in the company's development which has seen it move into larger offices and upscale its warehouse facilties to better serve the profession.
The new logo consists of three flags, each representing one of the three core pillars of Animalcare; veterinary pharmaceuticals, companion animal electronic identification and animal welfare. The three flags combine to make a stylized 'A' and the motif as a whole with the word 'Animalcare' combines to make the new logo.
Mindful of the environment, Animalcare says there will be a phased roll-out of the new logo across the customer facing elements of Animalcare. This will begin with the new price list and will extend across the range of packaging, starting with Vitofyllin, and the marketing literature.
To request your new price list either as a PDF or printed copy, e-mail: info@animalcare.co.uk or speak to your local representative.
Merial has launched Merilym 3, the first Lyme disease vaccine available in the UK.
Lyme disease is the most common vector-borne disease in Europe and there has been an increase of over 300% in the number of reported human cases in the UK since 20011. Caused by infection with bacteria from the Borrelia burgdorferi group, the disease is transmitted by Ixodes spp. ticks.
Merial says the vaccine contains inactivated antigens from Borrelia burgdorferi sensu stricto, Borrelia afzelli and Borrelia garinii, so provides broad spectrum immunity against infection. Vaccination with Merilym 3 induces high levels of antibodies against a key bacterial antigen, which are ingested by the tick during blood feeding and subsequently bind to the bacteria in the tick gut, reducing the risk of transmission from the tick to the host.
For use in dogs, the vaccine can be administered to puppies from 12 weeks old, with a primary vaccination course of two injections, three weeks apart, followed by annual boosters. It is available in packs of 10 doses.
For more information, speak to your local Merial Territory Manager.
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Ceva Animal Health has launched a new TV advertising campaign to raise awareness of the benefits of the veterinary behavioural product, Feliway.
The new advertisement, features the new 'Feliway' purple cat playing happily in the home with its family.
The advertisement will appear on the major UK channels including More 4, E4, ITV 1, Sky Channels and the Discovery Channel for one week from 16th September 2013, with an additional three weeks coverage during October 2013. Behind the scenes' footage of the filming of the advertisement can also be viewed on the Feliway YouTube Channel: http://www.youtube.com/channel/UCtAXd5mReYc6JGufxRirvng?feature=watch
A Feliway video on demand and YouTube campaign will be available to viewers between 16th September 2013 and 21st October 2013 and will be repeated between 15th November 2013 and 2nd December 2013.
An Adaptil video on demand campaign will be aired between 21st October 2013 and 11th November 2013 to raise awareness of Adaptil in the run up to and during the firework season. The video on demand will be available across ITV player, Sky Anytime On Demand, 4oD and YouTube.
For more information, call 01494 781510 or contact your local Ceva territory manager.