Zoetis has announced a spring offer on Apoquel, its anti-pruritic for dogs.

The offer is timed to coincide with the expected increase in canine pruritis as the warmer weather leads to increased levels of common allergens such as pollen, dust mites and flea bites.

Each practice that buys five packs of Apoquel will get one free, subject to a minimum qualifying purchase.

Apoquel is a fast-acting oral therapy for the treatment of canine pruritus associated with allergic dermatitis.

Zoetis says its novel mechanism of action on the Janus Kinase (JAK) enzyme is specifically designed to target the pruritogenic and pro-inflammatory pathways involved in the itch cycle. This, says the company, allows effective reduction of allergic itch regardless of its cause as well as improvement of skin lesions associated with allergic skin diseases and atopic dermatitis.

For more information about the Apoquel Spring offer, contact your Zoetis account manager.

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