The new ingredients include pomegranate, which Virbac says helps clean and control dental plaque1,2,3, Inulin to balance intestinal microflora and reduce foul smelling intestinal gas emissions4,5, and Erythritol to freshen breath with a cooling and anti-plaque effect6,7.
Dan Johnson, Product Manager at Virbac, said: "Bad breath is a common complaint by pet owners8, but some pets do not accept any brushing, especially cats, so Vet Aquadent FR3SH is an easy way to help control bad breath and plaque at home
"The benefit of water additives as part of passive homecare is already recognised by the WSAVA Dental Guidelines, meaning Vet Aquadent FR3SH plays a trusted and proven role in any proactive dental care routine".
For information, contact your Virbac Territory Manager.
References
PS: Whilst you're here, take a moment to see our latest job opportunities for vets.
This is a fairly bold statement..... The only mentions of water additives in the WSAVA Dental Guidelines are:
"Brushing is by far the most effective means to mechanically remove the plaque. (Hale FA 2003) Chew based products can be effective if properly formulated, however, oral sprays, rinses, and water additives are generally an insufficient."
"The addition of antiseptics to treats or water additives are an attractive method for treating periodontal disease. However, as previously noted, plaque bacteria has resistance to concentrations of antiseptics up to 500,000 times of that which would kill singular bacteria. (Williams, 1995). Therefore, while the substance may have a positive effect on singular bacteria, in most cases it is insufficient for plaque reduction."
And the most positive one:
"A study on the effects of a xylitol drinking water additive showed reduced plaque and calculus accumulation in cats (Clarke, 2006). Concerns about xylitol will limit the use of this ingredient, as it may cause hypoglycaemia. However, the concentration as supplied in veterinary products is low when used as the recommended dose. Another veterinary product has human studies which show that the active ingredients have some efficacy, but there is currently no peer reviewed evidence that support its use in veterinary patients. (Chapek CW et al 1995; Hamp SE & Emilson CG 1973)"
Any chance of doing some trial work and trying to achieve the VOHC Seal of Approval?