In so doing, the book provides a fascinating insight to the cognitive errors inherent in the human mind which can lead us to think any treatment, conventional or otherwise, is working (when actually it isn't). As such, it's a must-read for any veterinary surgeon, student or veterinary nurse interested in improving their critical thinking, regardless of their stance on alternative medicine.
No Way To Treat A Friend explores, in detail, the evidence for and against a whole raft of 'alternative' veterinary medicines, diagnostics and beliefs, including chiropractic, herbal, homeopathy, traditional Chinese medicine, raw feeding, kinesiology and the anti-vaccination movement. So it's also a useful one-stop reference for any vet or nurse who has concerns about any of these things, or who just wants to be better informed when the subject comes up in discussion with pet owners.
Much if not all of the book is just as relevant to the use of alternative medicine in humans. Perhaps more so because the authors are able to reach their conclusions unclouded by the issue of the 'placebo effect', something which does not occur in animals. Thus they're able to focus on the simple question: 'Does it work?'
No Way To Treat A Friend is peppered with laugh out loud moments and it's a thoroughly uplifting read for anyone who takes joy in how science helps us understand the world; to paraphrase the authors, how understanding what causes a blood orange sunset or a full-circle rainbow only enhances the sense of wonder.
No Way To Treat A Friend is available from Amazon.co.uk, price £14.99.
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