The Feline Advisory Bureau has announced the winners of the 3rd annual 'East To Give Awards', given by a panel of experts to recognise products that are designed to be easy to give to cats. The winners are:

Convenia (Pfizer)
Having a long-acting injectable antibiotic removes the need to give tablets at all for some conditions. This will be great news for owners unable to give tablets regularly for these specific problems. A single injection may be all that is needed in some situations.

Metacam for cats (Boehringer Ingelheim Vetmedica)
For so long veterinary surgeons and cat owners have wanted an effective form of chronic pain control for cats. Now that Boehringer has produced Metacam for cats in its palatable drop form, treating arthritic cats has become much easier and drawn attention to this widespread painful problem. This is the first 'non-steroidal anti-inflammatory drug' that has been licensed for long-term use in the cat.

ProMeris (Fort Dodge Animal Health)
At a time when there is so much discussion about the limitations of flea treatments available in supermarkets, the panel was delighted to see the introduction of a new effective veterinary flea treatment applied by the spot-on method from Fort Dodge Animal Health.

Rilexine (Virbac)
The potential problems of not completing a course of antibiotics are always a cause for concern. If tablets can be made palatable, this removes a cause for worry both for owners and in the wider context. The expert panel was pleased with its palatability among cats which tried it out.