Ben trained in medicine at Oxford and London before becoming a household name through his weekly Bad Science column published in the Guardian between 2003 and 2011.
Ben is the author of three books. His first, Bad Science, published in 2008, sold over half a million copies worldwide and is published in 31 languages. His second, Bad Pharma: How Drug Companies Mislead Doctors and Harm Patients was published in 2012 and his third, a volume of collected journalism entitled I think you’ll find it’s more complicated than that, in 2014. He currently works as an academic in epidemiology.
In his lecture, Ben will be talking about how quacks and charlatans misuse evidence, and the placebo effect, to bamboozle the public. It's an issue of particular interest for the veterinary profession, given the growing focus on evidence-based medicine.
The lecture is open to all London Vet Show attendees and will take place in the BVA Congress Theatre at London’s ExCeL between 12.30 – 1.30 on Friday 17 November.
BVA President Gudrun Ravetz said: "We know that many people’s first point of call is the media or Dr Google when trying to decide what pet to purchase or how to treat their animal’s - or their own - health! So, I’m sure veterinary colleagues from all areas of the profession will find Dr Goldacre’s insight both engaging and inspiring in their day-to-day and working lives."
Other BVA Congress sessions at London Vet Show 2017 include Nudge, nudge – how can we change owner behaviour for better welfare?; Veterinary workforce crisis: what’s really going on? and Veterinary Surgeons Act: an open and shut case?. BVA Congress sessions as well as associated BVA Farm Animal, BVA/BEVA Equine, and BVA Career Development Streams count towards CPD.
BVA members can get access to the full BVA offering, as well as the usual London Vet Show programme, for 15% less than the lowest advertised price. To book, enter your BVA membership number and the code BVA 8 to claim your discount when you book online at www.londonvetshow.co.uk
Photo: John King 2012
PS: Whilst you're here, take a moment to see our latest job opportunities for vets.