The organisers of Rabbit Awareness Week (15th-21st September) are calling on veterinary practices to show their support and sign up to its free health check scheme, to highlight the importance of preventative healthcare for rabbits.
This year's RAW campaign is focusing on vaccinations, to protect one of Britain's most popular small pets from two painful and potentially fatal diseases, myxomatosis and Rabbit Haemorrhagic Disease (RHD).
Participating practices will receive free support packs to help them advertise and run their own health check events, as well as care advice materials to give out to clients who bring their rabbits in.
Rabbit Awareness Week 2012 is backed by Burgess Excel and various partners, including MSD Animal Health, RSPCA, PSDA, Blue Cross, Wood Green The Animals Charity and RWAF (Rabbit Welfare Association & Fund).
Justin Heaton, Head of Marketing at Burgess Pet Care, said: "This September, RAW aims to promote the importance of preventative healthcare, including regular vet health checks and vaccinations for rabbits, to protect them from disease. Rabbits are at risk from myxomatosis and RHD and this year's goal is to highlight how important vaccinations are against these diseases and encourage owners, particularly those not currently registered with a veterinary practice, to bring their rabbits in for free veterinary health checks and vaccinations.
"RAW partners believe that many rabbit owners are unaware that injections for rabbits are a necessity for them to live a long and healthy life. The average rabbit should live at least 8-12 years, but one in three pet owners (38 per cent) estimate a rabbit's maximum lifespan to be five years*. Along with meeting their dietary, behaviour, environment and companionship needs, Britain's rabbits' must be protected from pain, suffering, injury and disease to ensure they are healthy and happy. Vaccinations are an important part of responsible pet ownership and will help to ensure that rabbits live a long and healthy life."
If you are interested in supporting RAW 2012, by hosting rabbit healthcare clinics at your veterinary surgery, visit www.rabbitawarenessweek.co.uk to order your free support kit and register your event.
PS: Whilst you're here, take a moment to see our latest job opportunities for vets.