Royal Canin has announced the launch of a summer campaign to help small animal practices develop their relationships with cat-owning clients.

'Summer of the Cat' runs throughout July, August and September. As part of the campaign, cat owners are being invited to share adventures their cat has over the summer with their vet practice, for the chance to win a year's supply of Royal Canin cat food.

Entry forms, which contain spaces for photos and drawings, will be distributed to practices along with other promotional materials such as balloons, posters, bunting, tent cards and wobblers.

The competition - which also gives entrants the chance to win large A3 posters of their 'Summer of the Cat' storyboards - is being supported by a promotional offer to 'feed your cat free for a week' from July to September.

Veterinary Marketing Manager, Lindsay Calcraft, said: "Customers will be able to buy any 1.5 - 2kg bag of feline Veterinary Care Nutrition from their vet and get a 400g bag free. Those cat owners taking up the offer will also receive a money off voucher (£3/€4) for their next purchase to encourage loyalty and increased footfall in the participating vet practices."

For more information, visit www.royalcanin.co.uk or contact your Veterinary Business Manager.

PS: Whilst you're here, take a moment to see our latest job opportunities for vets.