Ceva Animal Health has launched a new national TV advertising campaign to raise awareness of the benefits of its veterinary behaviour product Feliway amongst cat owners.

Featuring the strapline 'Transforming behaviour begins with Feliway', Ceva says the advertisement will educate cat owners on the action they should take to keep their cats happy and maintain a happy home, particularly in multi-cat households where inter-cat tension may be a problem.  It focuses on the real life testimonial of a pet owner and the challenges of introducing a new cat to a household.

The 30 second advertisement, which is aimed at ABC1 women, will air from Christmas Day until Sunday 11 January.  It will be featured on ITV1, Channel 4, Channel 5, digital channels including E4, Film4, ITV2, ITV3 and ITVBe and London Live.

For further information on Feliway visit feliway.co.uk. 

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